About InforMedix Medical Market Research

About InforMedix Medical Market Research

Steven Fuller

Background and Experience

Steven J. Fuller, President of InforMedix, holds a Master of Business Administration degree from the University of Chicago (1983), with concentrations in marketing and finance.

He created InforMedix Marketing Research more than 20 years ago, to serve the specialized and complex market information needs of manufacturers of high-level medical technology.

With a special focus on qualitative research, Mr. Fuller has conducted thousands of interviews and group discussions with physicians, nurses, administrators, payers, technologists, technicians, healthcare IT professionals, and many other healthcare professionals.

Market studies of advanced medical technology are developed rapidly and economically, due to Mr. Fuller’s extensive experience in studying many fields of healthcare, and ability to engage medical specialists in informative discussions using proper technical terminology and appropriate clinical vocabulary.

He served in marketing, market research, and strategic planning roles at two divisions (diagnostic imaging, laboratory diagnostics) of Johnson & Johnson, and as Executive Vice President of Medical Products Marketing Services, Inc. before founding InforMedix in 1991.

Prior to entering market research, he obtained a BS in Mathematics (Michigan State University, 1977) and worked in electrical and mechanical engineering.

What’s New at InforMedix

Take a look at the “New Ventures Market Research” page. We’ve created a simple, fast, and economical way to handle research for startups, venture capitalists, and others with a very limited budget.

Many years of experience in conducting solid, reliable market evaluations of new products and services allows InforMedix to quickly get to the core of the issues faced by early-stage companies, and deliver results which can:

  • test the waters for a new technology or application
  • validate a concept before you invest in it
  • guide product development toward features and benefits that are of greatest value to your customers

Try out the 7-question form, which is available for download (PDF) or as an online questionnaire. You might find that your marketing questions can be answered with a short, efficient and low-cost market research approach.

As always, we’ll be looking for your comments and suggestions on making InforMedixMR.com a more useful and appealing site for you.

Steven Fuller, President